PSY101 Assignment # 1 Solution Spring 2013

SEMESTER SPRING 2013
Introduction to Psychology (PSY101)
Assignment No. 01
Due Date: 09. 05. 2013 Marks: 20
Dear Students,
Given below are five different advertisements/images. Each advertisement/ image somehow
relates to or represents a different level of the need according to Maslow's hierarchy of needs.
· Firstly learn carefully Maslow's hierarchy of needs.
· Then identify the levels being depicted in each of the advertisement.
· Finally you are required to justify your identification with strong logics and reasons that why
do you think that particular advertisement/image represents a certain level of need according to
Maslow's theory.
***Important Instructions:
· Do not include unnecessary details in justification. Keep your statements to the point and focus
only on the given images/advertisements.
· Only use the table given below for attempting this assignment.
· Accuracy of the identification of the need level depends on that how well this selection is
justified.
· You can relate given advertisement/image either on the basis of pictures or the written message
· A single level of need should be denoted for one advertisement/image only.
***Marking scheme: 1 mark for the identification of each level of need and 3 marks for the
justification of that selection.
Advertisement/Image No. 1
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Advertisement/Image No. 2
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Advertisement/Image No. 3
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Important Instructions:
Please read the following instructions carefully before attempting the assignment solution.
Deadline:
Make sure that you upload the solution file before the due date. No assignment
will be accepted through e-mail once the solution has been uploaded by the
instructor.
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Use the font style “Times New Roman”/ “Arial” and font size “12”.
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Use black and blue font colors only.
Solution guidelines
Every student will work individually and has to write in the form of an analytical
assignment.
Give the answer according to question.
For acquiring the relevant knowledge don’t rely only on handouts but watch the
video lectures and use other reference books also.
Rules for Marking
Please note that your assignment will not be graded or graded as Zero (0) if:
It has been submitted after due date
The file you uploaded does not open or is corrupt
It is in any format other than doc (MS. Word)
It is cheated or copied from other students, internet, books, journals etc

is k lvls of need accoeding to page no 43 per triangle mein dye un per lihna hai

self actualization .
esteem needs
love and belongingness needs
safety needs
physiological needs

i think first one is
1.saftey
2.love/belonging
3.
4.esteem
5.physiological
im comfused about 3rd can any one help

ESTEEM
PHYSIOLOGICAL

Maslow’s Hierarchy of Needs
Abraham H. Maslow felt as though conditioning theories did not adequately acapture the complexity of human behavior. In a 1943 paper called A Theory of Human Motivation, Maslow presented the idea that human actions are directed toward goal attainment. Any given behavior could satisfy several functions at the same time; for instance, going to a pub could satisfy one’s needs for self-esteem and for social interaction.

Maslow’s Hierarchy of Needs has often been represented in a hierarchial pyramid with five levels. The four levels (lower-order needs) are considered physiological needs, while the top level is considered growth needs. The lower level needs need to be satisfied before higher-order needs can influence behavior. The levels are as follows (see pyramid in Figure 1 below).
Self-actualization – morality, creativity, problem solving, etc.
Esteem – includes confidence, self-esteem, achievement, respect, etc.
Belongingness – includes love, friendship, intimacy, family, etc.
Safety – includes security of environment, employment, resources, health, property, etc.
Physiological – includes air, food, water, , sleep, other factors towards homeostasis, etc.


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